About the Company

Coast One Tax Group, a tax resolution company located in Los Angeles, CA, has been a trusted name in tax resolution for over 15+ years. They specialize in navigating complex tax issues, and have built a reputation for transparency and reliability. 

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Service

Website Migration

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Better Safe Than Sorry

Site Backup

• Started by creating a backup of the current website to mitigate any potential disruptions.

Scheduling

• Web development started at 6PM PST on Friday through the weekend to sidestep any effect to sales floor and live marketing traffic.

Progress Monitoring

• A combination of real-time communication and standing bi-daily meetings with development team & business stakeholders to ensure that we were on pace to complete the website migration + QA/bug fixes by Monday morning when the marketing campaigns turn on and sales floor is online.

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Bells & Whistles

Dynamic Phone Tracking

• Utilized phone pools and javascript code on site to automatically find and replace hardcoded phone numbers with session-unique tracking phone numbers from phone pools based on url parameters from user's click.

Interactive Calendar/Scheduler

• New calendar and scheduling functionality embedded into the form submission flow, enabling clients to book consultations effortlessly, leading to improved client service & retention.

Live Chat Widget

• “Sticky” live chat widget implemented on every page of the website to give users real-time messaging capabilities with the Coast One Tax Group team.

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